We believe above all in the primacy of the business front line. Accordingly, we will continue to use on-the-job training and a range of other activities to raise the level of skills and motivation, thus ensuring that each and every staff member becomes a professional in customer contact sales, thereby improving our sales dynamics.
We carry out staff evaluations with the emphasis on sales performance. Staff who achieve results receive financial and other rewards on an ad-hoc basis. By providing an environment where staff can test out their skills at the next level, we bring out the potential of the individual and increase motivation.
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| Regardless of age or length of service, staff who demonstrate a proactive approach in all work situations and achieve strong results are given the chance to take on the challenge of a more senior position by bypassing the normal career structure. | Staff who achieve the top results in sales performance are given the opportunity of overseas training in the birthplace of jeans, the American West Coast. This provides a training environment where staff can learn by observing new trends at source and enjoy other stimulating experiences. |
We listen carefully to the opinions of front-line staff before undertaking merchandise planning and procurement. As the voices of customers and staff are fed into product development, the sales dynamics of our stores are further enhanced.
National store manager training session
This training event, which brings nationwide store managers together in one place, allows them to share with each other success stories and issues from their different stores for reference in their future management activities.
Also during this event, products which are about to be released on sale are exhibited, product briefings are given directly by the buyers responsible, and managers can learn about the special features of the product and how it can be worn to best effect, all of which they can use to improve their customer support and sales activities back in their stores.
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Product exhibition
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Role-Playing Contest to cultivate staff
skills -
National brand product presentation
The Scheme for Large Sales creates an environment in which our store staff can concentrate on sales, as it reduces the workload at stores and improves operational efficiency.
